In the highly competitive market for snacks, standing out from the crowd is the key to success. The design and print must grab consumers’ attention while the inside of the package must maintain product integrity despite high salt and oil content.
Brand impact is vital and great packaging design needs to offer this. You want your product to look good. Often with snacks, visibility is more complicated due to barrier needs and keeping out the light, which is why clever design is needed to enhance visualisation
Snack foods typically contain oils and salt, and by their nature are crisp and crunchy products. Protecting them from oxygen and light to minimize rancidity, and keeping the moisture out to maintain crispness are all important considerations
The crisp and crunch also need to be protected from mechanical damage from over handling and rough distribution
At every level of our business our highly trained, experienced staff can work with you to discover the best packaging solutions for your products. We produce a variety of food packaging that are certified food safe. We also have direct access to world class films and proven technology that delivers exceptional results.
As an independent, NZ owned and operated company based in Auckland, our mission is to enable other New Zealand businesses to be successful by providing considered packaging solutions. Our products help you ensure your valuable products reach your customers in pristine condition. Talk to our customer service team to find out more.